The first rule of advertising is that no one cares. No one is driving around town looking for your billboard, or flipping through the channels hoping your commercial is on. So it’s our job to make them care. By creating something engaging. Relevant. Entertaining. Motivating. It’s the only way to get someone to stop and pay attention long enough to get the message.
Paulina Aquino is the Chief Financial Officer at Markham Yard. Born in Santiago, Chile. She has resided in Florida since 1979. Paulina is a team building and financial professional with more than 20 years of experience within the Advertising industry. As a mother and grandmother Paulina strongly believes in a work/life balance, increasing productivity, happiness, and reducing stress. Paulina is also a firm believer in the power of positive thinking; it has made it possible for her to reach new heights in her career and help others do the same. On a personal level, Paulina enjoys family time, shopping and is obsessed with shoes! She also enjoys dining out, good wine and of course, coffee.